Top Key Companies for Location-Based Mobile Advertising Market: Cirius Technologies, Foursquare, PlaceIQ, GroundTruth, Quotient, Groupon, Placecast, Scanbuy, Shopkick, Telenity, AdMoove, AdNear, Sekel Tech.
Global Location-Based Mobile Advertising Market Size was estimated at USD 1147.56 million in 2022 and is projected to reach USD 1829.14 million by 2028, exhibiting a CAGR of 8.08% during the forecast period.
Global Location-Based Mobile Advertising Market Overview And Scope:
The Global Location-Based Mobile Advertising Market Report 2025 provides comprehensive analysis of market development components, patterns, flows, and sizes. This research study of Location-Based Mobile Advertising utilized both primary and secondary data sources to calculate present and past market values to forecast potential market management for the forecast period between 2025 and 2032. It includes the study of a wide range of industry parameters, including government policies, market environments, competitive landscape, historical data, current market trends, technological innovations, upcoming technologies, and technological progress within related industries. Additionally, the report provides an in-depth analysis of the value chain and supply chain to demonstrate how value is added at every stage in the product lifecycle. The study incorporates market dynamics such as drivers, restraints/challenges, trends, and their impact on the market.
This Market Research Report provides a comprehensive analysis of the global Location-Based Mobile Advertising Market and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Location-Based Mobile Advertising portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms' unique position in an accelerating global Location-Based Mobile Advertising market.
Global Location-Based Mobile Advertising Market Segmentation
By Type, Location-Based Mobile Advertising market has been segmented into:
Geofencing Platform
Beacon-based Platform
Proximity Marketing Platform
Other
By Application, Location-Based Mobile Advertising market has been segmented into:
Retail
Hospitality
Healthcare
BFSI
Education
Transportation and Logistics
Automotive
Others
Regional Analysis of Location-Based Mobile Advertising Market:
North America (U.S., Canada, Mexico)
Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
Western Europe (Germany, UK, France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
South America (Brazil, Argentina, Rest of SA)
Middle East & Africa (Turkey, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
Competitive Landscape of Location-Based Mobile Advertising Market:
Competitive analysis is the study of strength and weakness, market investment, market share, market sales volume, market trends of major players in the market.The Location-Based Mobile Advertising market study focused on including all the primary level, secondary level and tertiary level competitors in the report.The data generated by conducting the primary and secondary research. The report covers detail analysis of driver, constraints and scope for new players entering the Location-Based Mobile Advertising market.
Top Key Companies Covered in Location-Based Mobile Advertising market are:
Cirius Technologies
Foursquare
PlaceIQ
GroundTruth
Quotient
Groupon
Placecast
Scanbuy
Shopkick
Telenity
AdMoove
AdNear
Sekel Tech
Chapter 1: Introduction
1.1 Research Objectives
1.2 Research Methodology
1.3 Research Process
1.4 Scope and Coverage
1.4.1 Market Definition
1.4.2 Key Questions Answered
1.5 Market Segmentation
Chapter 2:Executive Summary
Chapter 3:Growth Opportunities By Segment
3.1 By Type
3.2 By Application
Chapter 4: Market Landscape
4.1 Porter's Five Forces Analysis
4.1.1 Bargaining Power of Supplier
4.1.2 Threat of New Entrants
4.1.3 Threat of Substitutes
4.1.4 Competitive Rivalry
4.1.5 Bargaining Power Among Buyers
4.2 Industry Value Chain Analysis
4.3 Market Dynamics
4.3.1 Drivers
4.3.2 Restraints
4.3.3 Opportunities
4.5.4 Challenges
4.4 Pestle Analysis
4.5 Technological Roadmap
4.6 Regulatory Landscape
4.7 SWOT Analysis
4.8 Price Trend Analysis
4.9 Patent Analysis
4.10 Analysis of the Impact of Covid-19
4.10.1 Impact on the Overall Market
4.10.2 Impact on the Supply Chain
4.10.3 Impact on the Key Manufacturers
4.10.4 Impact on the Pricing
Chapter 5: Location-Based Mobile Advertising Market by Type
5.1 Location-Based Mobile Advertising Market Overview Snapshot and Growth Engine
5.2 Location-Based Mobile Advertising Market Overview
5.3 Geofencing Platform
5.3.1 Introduction and Market Overview
5.3.2 Historic and Forecasted Market Size (2017-2032F)
5.3.3 Key Market Trends, Growth Factors and Opportunities
5.3.4 Geofencing Platform: Geographic Segmentation
5.4 Beacon-based Platform
5.4.1 Introduction and Market Overview
5.4.2 Historic and Forecasted Market Size (2017-2032F)
5.4.3 Key Market Trends, Growth Factors and Opportunities
5.4.4 Beacon-based Platform: Geographic Segmentation
5.5 Proximity Marketing Platform
5.5.1 Introduction and Market Overview
5.5.2 Historic and Forecasted Market Size (2017-2032F)
5.5.3 Key Market Trends, Growth Factors and Opportunities
5.5.4 Proximity Marketing Platform: Geographic Segmentation
5.6 Other
5.6.1 Introduction and Market Overview
5.6.2 Historic and Forecasted Market Size (2017-2032F)
5.6.3 Key Market Trends, Growth Factors and Opportunities
5.6.4 Other: Geographic Segmentation
Chapter 6: Location-Based Mobile Advertising Market by Application
6.1 Location-Based Mobile Advertising Market Overview Snapshot and Growth Engine
6.2 Location-Based Mobile Advertising Market Overview
6.3 Retail
6.3.1 Introduction and Market Overview
6.3.2 Historic and Forecasted Market Size (2017-2032F)
6.3.3 Key Market Trends, Growth Factors and Opportunities
6.3.4 Retail: Geographic Segmentation
6.4 Hospitality
6.4.1 Introduction and Market Overview
6.4.2 Historic and Forecasted Market Size (2017-2032F)
6.4.3 Key Market Trends, Growth Factors and Opportunities
6.4.4 Hospitality: Geographic Segmentation
6.5 Healthcare
6.5.1 Introduction and Market Overview
6.5.2 Historic and Forecasted Market Size (2017-2032F)
6.5.3 Key Market Trends, Growth Factors and Opportunities
6.5.4 Healthcare: Geographic Segmentation
6.6 BFSI
6.6.1 Introduction and Market Overview
6.6.2 Historic and Forecasted Market Size (2017-2032F)
6.6.3 Key Market Trends, Growth Factors and Opportunities
6.6.4 BFSI: Geographic Segmentation
6.7 Education
6.7.1 Introduction and Market Overview
6.7.2 Historic and Forecasted Market Size (2017-2032F)
6.7.3 Key Market Trends, Growth Factors and Opportunities
6.7.4 Education: Geographic Segmentation
6.8 Transportation and Logistics
6.8.1 Introduction and Market Overview
6.8.2 Historic and Forecasted Market Size (2017-2032F)
6.8.3 Key Market Trends, Growth Factors and Opportunities
6.8.4 Transportation and Logistics: Geographic Segmentation
6.9 Automotive
6.9.1 Introduction and Market Overview
6.9.2 Historic and Forecasted Market Size (2017-2032F)
6.9.3 Key Market Trends, Growth Factors and Opportunities
6.9.4 Automotive: Geographic Segmentation
6.10 Others
6.10.1 Introduction and Market Overview
6.10.2 Historic and Forecasted Market Size (2017-2032F)
6.10.3 Key Market Trends, Growth Factors and Opportunities
6.10.4 Others: Geographic Segmentation
Chapter 7: Company Profiles and Competitive Analysis
7.1 Competitive Landscape
7.1.1 Competitive Positioning
7.1.2 Location-Based Mobile Advertising Sales and Market Share By Players
7.1.3 Industry BCG Matrix
7.1.4 Heat Map Analysis
7.1.5 Location-Based Mobile Advertising Industry Concentration Ratio (CR5 and HHI)
7.1.6 Top 5 Location-Based Mobile Advertising Players Market Share
7.1.7 Mergers and Acquisitions
7.1.8 Business Strategies By Top Players
7.2 CIRIUS TECHNOLOGIES
7.2.1 Company Overview
7.2.2 Key Executives
7.2.3 Company Snapshot
7.2.4 Operating Business Segments
7.2.5 Product Portfolio
7.2.6 Business Performance
7.2.7 Key Strategic Moves and Recent Developments
7.2.8 SWOT Analysis
7.3 FOURSQUARE
7.4 PLACEIQ
7.5 GROUNDTRUTH
7.6 QUOTIENT
7.7 GROUPON
7.8 PLACECAST
7.9 SCANBUY
7.10 SHOPKICK
7.11 TELENITY
7.12 ADMOOVE
7.13 ADNEAR
7.14 SEKEL TECH
Chapter 8: Global Location-Based Mobile Advertising Market Analysis, Insights and Forecast, 2017-2032
8.1 Market Overview
8.2 Historic and Forecasted Market Size By Type
8.2.1 Geofencing Platform
8.2.2 Beacon-based Platform
8.2.3 Proximity Marketing Platform
8.2.4 Other
8.3 Historic and Forecasted Market Size By Application
8.3.1 Retail
8.3.2 Hospitality
8.3.3 Healthcare
8.3.4 BFSI
8.3.5 Education
8.3.6 Transportation and Logistics
8.3.7 Automotive
8.3.8 Others
Chapter 9: North America Location-Based Mobile Advertising Market Analysis, Insights and Forecast, 2017-2032
9.1 Key Market Trends, Growth Factors and Opportunities
9.2 Impact of Covid-19
9.3 Key Players
9.4 Key Market Trends, Growth Factors and Opportunities
9.4 Historic and Forecasted Market Size By Type
9.4.1 Geofencing Platform
9.4.2 Beacon-based Platform
9.4.3 Proximity Marketing Platform
9.4.4 Other
9.5 Historic and Forecasted Market Size By Application
9.5.1 Retail
9.5.2 Hospitality
9.5.3 Healthcare
9.5.4 BFSI
9.5.5 Education
9.5.6 Transportation and Logistics
9.5.7 Automotive
9.5.8 Others
9.6 Historic and Forecast Market Size by Country
9.6.1 US
9.6.2 Canada
9.6.3 Mexico
Chapter 10: Eastern Europe Location-Based Mobile Advertising Market Analysis, Insights and Forecast, 2017-2032
10.1 Key Market Trends, Growth Factors and Opportunities
10.2 Impact of Covid-19
10.3 Key Players
10.4 Key Market Trends, Growth Factors and Opportunities
10.4 Historic and Forecasted Market Size By Type
10.4.1 Geofencing Platform
10.4.2 Beacon-based Platform
10.4.3 Proximity Marketing Platform
10.4.4 Other
10.5 Historic and Forecasted Market Size By Application
10.5.1 Retail
10.5.2 Hospitality
10.5.3 Healthcare
10.5.4 BFSI
10.5.5 Education
10.5.6 Transportation and Logistics
10.5.7 Automotive
10.5.8 Others
10.6 Historic and Forecast Market Size by Country
10.6.1 Bulgaria
10.6.2 The Czech Republic
10.6.3 Hungary
10.6.4 Poland
10.6.5 Romania
10.6.6 Rest of Eastern Europe
Chapter 11: Western Europe Location-Based Mobile Advertising Market Analysis, Insights and Forecast, 2017-2032
11.1 Key Market Trends, Growth Factors and Opportunities
11.2 Impact of Covid-19
11.3 Key Players
11.4 Key Market Trends, Growth Factors and Opportunities
11.4 Historic and Forecasted Market Size By Type
11.4.1 Geofencing Platform
11.4.2 Beacon-based Platform
11.4.3 Proximity Marketing Platform
11.4.4 Other
11.5 Historic and Forecasted Market Size By Application
11.5.1 Retail
11.5.2 Hospitality
11.5.3 Healthcare
11.5.4 BFSI
11.5.5 Education
11.5.6 Transportation and Logistics
11.5.7 Automotive
11.5.8 Others
11.6 Historic and Forecast Market Size by Country
11.6.1 Germany
11.6.2 UK
11.6.3 France
11.6.4 Netherlands
11.6.5 Italy
11.6.6 Russia
11.6.7 Spain
11.6.8 Rest of Western Europe
Chapter 12: Asia Pacific Location-Based Mobile Advertising Market Analysis, Insights and Forecast, 2017-2032
12.1 Key Market Trends, Growth Factors and Opportunities
12.2 Impact of Covid-19
12.3 Key Players
12.4 Key Market Trends, Growth Factors and Opportunities
12.4 Historic and Forecasted Market Size By Type
12.4.1 Geofencing Platform
12.4.2 Beacon-based Platform
12.4.3 Proximity Marketing Platform
12.4.4 Other
12.5 Historic and Forecasted Market Size By Application
12.5.1 Retail
12.5.2 Hospitality
12.5.3 Healthcare
12.5.4 BFSI
12.5.5 Education
12.5.6 Transportation and Logistics
12.5.7 Automotive
12.5.8 Others
12.6 Historic and Forecast Market Size by Country
12.6.1 China
12.6.2 India
12.6.3 Japan
12.6.4 South Korea
12.6.5 Malaysia
12.6.6 Thailand
12.6.7 Vietnam
12.6.8 The Philippines
12.6.9 Australia
12.6.10 New Zealand
12.6.11 Rest of APAC
Chapter 13: Middle East & Africa Location-Based Mobile Advertising Market Analysis, Insights and Forecast, 2017-2032
13.1 Key Market Trends, Growth Factors and Opportunities
13.2 Impact of Covid-19
13.3 Key Players
13.4 Key Market Trends, Growth Factors and Opportunities
13.4 Historic and Forecasted Market Size By Type
13.4.1 Geofencing Platform
13.4.2 Beacon-based Platform
13.4.3 Proximity Marketing Platform
13.4.4 Other
13.5 Historic and Forecasted Market Size By Application
13.5.1 Retail
13.5.2 Hospitality
13.5.3 Healthcare
13.5.4 BFSI
13.5.5 Education
13.5.6 Transportation and Logistics
13.5.7 Automotive
13.5.8 Others
13.6 Historic and Forecast Market Size by Country
13.6.1 Turkey
13.6.2 Bahrain
13.6.3 Kuwait
13.6.4 Saudi Arabia
13.6.5 Qatar
13.6.6 UAE
13.6.7 Israel
13.6.8 South Africa
Chapter 14: South America Location-Based Mobile Advertising Market Analysis, Insights and Forecast, 2017-2032
14.1 Key Market Trends, Growth Factors and Opportunities
14.2 Impact of Covid-19
14.3 Key Players
14.4 Key Market Trends, Growth Factors and Opportunities
14.4 Historic and Forecasted Market Size By Type
14.4.1 Geofencing Platform
14.4.2 Beacon-based Platform
14.4.3 Proximity Marketing Platform
14.4.4 Other
14.5 Historic and Forecasted Market Size By Application
14.5.1 Retail
14.5.2 Hospitality
14.5.3 Healthcare
14.5.4 BFSI
14.5.5 Education
14.5.6 Transportation and Logistics
14.5.7 Automotive
14.5.8 Others
14.6 Historic and Forecast Market Size by Country
14.6.1 Brazil
14.6.2 Argentina
14.6.3 Rest of SA
Chapter 15 Investment Analysis
Chapter 16 Analyst Viewpoint and Conclusion
Location-Based Mobile Advertising Scope:
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Report Data
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Location-Based Mobile Advertising Market
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Location-Based Mobile Advertising Market Size in 2025
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USD XX million
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Location-Based Mobile Advertising CAGR 2025 - 2032
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XX%
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Location-Based Mobile Advertising Base Year
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2024
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Location-Based Mobile Advertising Forecast Data
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2025 - 2032
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Segments Covered
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By Type, By Application, And by Regions
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Regional Scope
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North America, Europe, Asia Pacific, Latin America, and Middle East & Africa
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Key Companies Profiled
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Cirius Technologies, Foursquare, PlaceIQ, GroundTruth, Quotient, Groupon, Placecast, Scanbuy, Shopkick, Telenity, AdMoove, AdNear, Sekel Tech.
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Key Segments
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By Type
Geofencing Platform
Beacon-based Platform
Proximity Marketing Platform
Other
By Applications
Retail
Hospitality
Healthcare
BFSI
Education
Transportation and Logistics
Automotive
Others
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